Motorola’s New KRZR, RIZR Phones Pretty GOODZR
Motorola, the company that rejuvenated itself with its hip Razr cellphone line, unveiled several new handsets today — included the Krzr and the Rizr — two phones that will be both narrower than their predecessor, and harder to pronounce. Sticking with the thin-is-good-but-four-letter-mutations-of-regular-words-is-better business model, Motorola hopes to strike the kind of gold mine with the new phones that it struck when the Razr sliced into the market and stabbed its way into the hearts of consumers.
